Backlinks Links are vital to increasing traffic online. A website without links isn't going to get any traffic — from search, or from other websites.That’s the short, nitty-gritty explanation. Now let's take a deeper look. Links aren't everything in SEO , but search professionals attribute a large portion of the engines'algorithms to link-related factors. Through links, engines can not only analyze the popularity websites and pages based on the number and popularity of pages linking to them, but also metrics like trust, spam, and authority.What’s a quality link? It’s one of those “you’ll know it when you see it” types of things in many cases. But a link from any large, respectable site is going to be higher on the quality scale than a link you might get from commenting on a blog. In addition, links from those in your “neighborhood,” sites that are topically relevant to your site, may also count more.
PPC Marketing In Guwahati What is PPC (pay-per-click) marketing? Pay-per-click marketing is a way of using search engine advertising to generate clicks to your website, rather than “earning” those clicks organically. You know those sponsored ads you often see at the top of Google’s search results page, marked with a yellow label? That’s pay-per-click advertising. Advertisers are offered a unique means of putting their message in front of an audience who is actively and specifically seeking out their product.